Saturday, January 06, 2007 3:41 PM
Please below our suggested specification for a hotel website. Feel free to use this to discuss with your Web Designer.
Book Online
- Reservation Managers have a login to set up Rooms/Packages and edit Allocation/Prices.
- Offers Secure Online Payment Facilities via Worldpay.
- Automatic E Mail Confirmations direct to customers after booking.
- Customers must agree Terms and Conditions before a booking can be completed.
- Permits Gift Vouchers to be sold online.
- Promotions Codes can be constructed allowing discounts for specific dates.
- Extras can be added ie Room Upgrades, Champagne, Dinner Reservations etc.
- Birthdates for customers are captured permitting Customer Promotions.
- A Last Minute Sections for rooms in next 72 Hours
Single day bookings ie Saturdays can be prevented.
- Price can be matched to demand on a daily basis.
- Report section to show the details of all people who have booked online.
Website
- Administrators can access and edit the content online.
- Brochures and documents can be uploaded to the site.
- Viewers can sign up online (Frequent Customer Schemes for example).
- Customers can sign a guestbook online.
- Customers can post a message/ask a question online.
- Websites are enabled for display on Mobile Phones.
- Contains a Customer Database split by category ie Golf Guests, Spa Guests etc.
- A system to contact customers via SMS.
- Electronic Newsletters (‘E Zines’) can be created and distributed to customers.
- The website can hold listings of local Suppliers ie Wedding Suppliers.
- Local Attractions and Activities can be displayed on the site.
- Updated Events and Entertainment from the region are displayed on the website.
- Hotel Events and Entertainment to be prominently displayed.
- Multiple Photo Albums can be created and images uploaded.
- Videos form the hotel/region can be displayed on the website.
- Key images to be changeable to keep the site looking fresh.
- A Staff Rota can be created and distributed via SMS to employees.
- Hotel Job Vacancies and Application Forms can be advertised on the site.
Support/Maintenance
- Creation/distribution of E Zines.
- Creation/distribution of SMS Messages.
- Creation/distribution of E Bay Offer
- Manage Google Adwords
- Updating with new internet technology.
- Assist with Metatag Optimisation.